New Event, New Identity
A focused visual identity project for R&D Brand Academy, delivering a cohesive brand system and flexible presentation assets.
Client
R&D Brand Academy
Industry
Tech Events
Service
Brand Identity Design
Visual Identity and Logo System
Presentation and Workshop Template Design
Digital and Print Asset Creation
Duration
4 Weeks
the challenge
R&D Brand Academy needed a visual identity that would reflect its mission as a leader in research-driven brand education. The project aimed to establish a professional, modern look and feel, and to provide clear, adaptable templates for both digital and in-person learning experiences.
The solution
The academy’s previous materials were fragmented and inconsistent, lacking a unified look across touchpoints. They needed a brand that would speak to both corporate clients and independent learners, and work seamlessly across print, web, and live events. Tight timelines demanded efficient processes for stakeholder feedback and approvals.
The result
We designed a visually stunning website for Luxe Beauty with high-quality visuals, elegant typography, and a sophisticated color palette to balance modernity and timelessness. Our development team created a user-friendly, responsive site with fast load times and a secure e-commerce platform. Enhanced features like advanced search, personalized recommendations, and customer reviews improved navigation, engagement, and conversion rates.
my reflection
R&D Brand Academy now presents itself with a professional, polished identity that stands out in the education and branding sectors. The new templates and assets have enabled smoother event execution and more effective content delivery. The refreshed visual system supports the academy’s reputation for high-quality, research-based brand education and sets a strong foundation for future growth.
