Collider manages over $100M in crypto-native investment products. They run conferences, launch funds, publish research, and pitch to institutional investors. The substance was there. The visual identity was not.
Every deck, event, and website was designed from scratch by different people with different rules. Nothing connected. A company with seven years of history looked like a collection of one-offs.
One design system produced five projects over three years. Visual identity that scales across every surface Collider touches.
Building Blocks conference across two editions. Stage design, signage, swag — all from one source system.
Brought the refreshed brand online. Consistent with print, events, and investor materials.
Modular Canva template so the IR team builds fund-specific decks without a designer. Three funds, 90 slides, one theme.
He understood what we needed before we did. One system, and now everything works.